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With Template configuration account administrators can manage default content and styling for all your templates from account settings. The configuration is mainly for basic styling, header and footer information but can also be customized for other elements in your templates...

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In this article you’ll find some examples on how to use our API.
So, let’s say we have a web shop. In our web shop we sell food. We have a delicious newsletter where we offer different content based on the recipient’s taste palates...

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It’s really easy to build segments in Carma but to do that you need to know the basics, so, here it is...

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You can use attribute tags and or handlebars in the email content and in link URL to customize the content per recipient and to adjust the landing page with the data tied to each and every recipient.
The more common once such as: !!First_Name!! or written as a handlebar {{contact.firstName}}
will grab any “firstname” data from the recipients into the email where you have added the actual tag/handlebar.

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Authentication technology allows the receiver of an email and the ISP to confirm the identity of your sender address. By authenticating your domains, you can instantly bypass certain filters, giving your emails a better chance of arriving in the receivers inbox...

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A “bounced e-mail” (or simply “bounce”) is a message that cannot be delivered to its destination. Usually, Internet Service Providers (ISPs) will return the e-mail to the sender along with some information indicating why the message could not be delivered...

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