GDPR configurations

Before you start using the different anonymization functionalities in Carma you must decide how the contact data should be processed. This is managed on Account settings > (GDPR) GDPR Configurations.

OriginalID
How should Carma process the originalID of the recipient? Is it personal data, like an email address, you should consider option 3 or 4.

1. None – nothing selected
2. Keep – do nothing
3. Encrypt – use one way encryption
4. Use EnduserID – change to a Carma set ID

Purchase history data
Note that this is only necessary if you use the feature Carma Purchase history.
How should Carma process connected Purchase history data?

1. Delete
2. Keep

Web interaction data
Note that this is only necessary if you use if you use the feature Carma Web interaction.
How should Carma process connected Web interaction data?

1. Delete
2. Keep

Sensitive attributes
Do you have recipient attibutes containing personal data? Show all available custom attributes and select the ones which values you want to delete.

All Carma standard attributes (i.e. first name, email address and mobile number) will be emptied by default.